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Client Intake & Discovery

Your New Website

A few questions, so we can get you found.
Guitar tuition — North London · Enfield · Southgate · Prepared by Proud Site

Welcome — and thank you for trusting Proud Site with your new website. The aim is simple but ambitious: to make you the guitar teacher people are recommended first across North London, Enfield and Southgate — both in Google and in the AI assistants more and more people now ask (“who’s a good guitar teacher near me?”).

How to use this form: type your answers straight into the shaded boxes on the right — it expands as you write. You don’t need to complete everything before we start: the Essential sections get the build moving, and we’ll gather the rest over the first week. Anything you’re unsure of, just leave blank and we’ll cover it on a quick call.

How we’ll get you found

Being the recommended teacher in an area comes down to four things working together. Everything this form asks feeds one of them — and the heavy lifting on each is ours, not yours.

What gets you recommended What it takes What we need from you
1. Your Google profile + reviews A complete, correctly set-up Google Business Profile with a steady stream of recent reviews — the single biggest factor for “near me / in Enfield” searches, and a top source the AI assistants quote. Your details, profile access, happy students
2. Real local pages A genuine page for each area you cover, with real local detail. The exact areas you teach in
3. Proof you’re the real deal Visible qualifications, DBS check and consistent details everywhere, so Google and the AI assistants trust you. Your background + a few testimonials
4. Clear, quotable answers Straight answers to the questions people ask, in your own words. A few short answers below

The short version: complete the Essential sections (your details, services & prices, photos, domain, go-ahead) and we start building immediately. The Important sections are what we layer in over the first week to push you to the top.

About you & your teaching

Your details

Essential — these appear identically everywhere (site, Google, every directory), so we lock them once.

What we need to know Your answer
1. The name you want shown everywhere (e.g. “James Carter Guitar Tuition”)
2. Sole trader or registered company? VAT registered?
3. Where you teach — your home/studio, travelling to students, a hired room, online, or a mix
4. Your address (needed only if students visit; say if you’d rather keep it private)
5. Phone number for enquiries (a local 020 number reads as more established — we can set one up)
6. Email for enquiries
7. The hours you take lessons / reply to enquiries
8. The year you started teaching
9. Any languages you teach in besides English

Where you teach

Important — to be recommended “in Enfield”, your site has to genuinely serve and describe Enfield. Mark each area Main, Secondary, or Don’t cover.

Area Main / Secondary / Don’t cover
10. Enfield Town, Bush Hill Park, Enfield Highway, Ponders End
11. Southgate, Oakwood, Cockfosters, New Southgate, Arnos Grove
12. Palmers Green, Winchmore Hill, Bowes Park, Grange Park
13. Edmonton, Lower Edmonton
14. Wood Green, Bounds Green, Crouch End, Muswell Hill, Highgate, Friern Barnet
15. Any other areas you cover (please list)
What we need to know Your answer
16. Postcodes you’ll travel to (e.g. N9, N11, N13, N14, N21, EN1, EN2, EN4)
17. How far you’ll travel, and any travel charge for further spots
18. Roughly where you’re based (street or postcode) — sets your Google service area
19. Areas you’d especially like more students from

What you teach & your prices

Essential — each distinct lesson type becomes its own page, so list them all.

What we need to know Your answer
20. Instruments / subjects (tick): ☐ Acoustic ☐ Electric ☐ Classical/Spanish ☐ Bass ☐ Ukulele ☐ Music theory ☐ Songwriting ☐ Other
21. Who you teach (tick): ☐ Children (from age ___) ☐ Teenagers ☐ Adults ☐ Beginners ☐ Intermediate ☐ Advanced ☐ Returning players
22. Lesson formats & lengths: ☐ 1-to-1 in person ☐ Online ☐ Group/siblings — and 30 / 45 / 60 min
23. Exam prep: ☐ RGT/LCM ☐ Trinity Rock & Pop ☐ ABRSM — up to which grade?
24. Styles you specialise in (rock, blues, pop, classical, fingerstyle, jazz…)
25. Your prices for each + any block-booking discount. Do you offer a free/paid trial lesson?
26. What’s included beyond the lesson (materials, backing tracks, progress notes, lending a guitar)
27. What you don’t do (so we never over-promise — e.g. no under-7s, no drums)
28. Your cancellation & payment approach

What makes you the one to recommend

Your background & credentials

Important — this is what makes Google and the AI assistants trust you, and what makes parents book.

What we need to know Your answer
29. Qualifications (degree/diploma, RGT registration, Trinity/ABRSM, highest grade) + awarding body
30. Do you hold a current (Enhanced) DBS check? (We display “DBS-checked”; never the number)
31. Do you hold public liability insurance?
32. Experience — years teaching, roughly how many students, exam pass record, standout results
33. Performing background — bands, gigs, recordings, venues, session work
34. Your teaching style in a sentence — what a lesson with you feels like
35. Why students choose you over other teachers nearby (your honest USP)
36. Memberships / affiliations (Musicians’ Union, local schools)

Reviews & happy students

Important — reviews are the strongest signal of all, for Google and for which teacher an AI assistant names.

What we need to know Your answer
37. Google Business Profile reviews — how many, what rating? (link if you have one)
38. Reviews anywhere else (Facebook, Yell, Bark, school newsletter)
39. Three to six testimonials we can publish (quote + first name & initial + area + permission)
40. Happy to use a simple review link we give you, to text students after a good lesson?
41. Any video testimonials, or students happy to be filmed?

Your Google Business Profile

Essential / Important — this is what wins the map results.

What we need to know Your answer
42. Do you have a verified Google Business Profile? May we have manager access? (We’ll send a request)
43. Preferred main category — e.g. “Guitar instructor”
44. Happy for us to post updates & add photos on your behalf?

In your own words

Important — the AI assistants quote clear, specific answers. A few sentences here, in your own voice, make you far more likely to be the answer to “a good guitar teacher in Enfield?”.

Question people actually ask Your answer (a sentence or two)
45. How much do lessons cost with you?
46. Do you teach complete beginners / very young children / adults?
47. Do you travel to me, or do I come to you — and which areas?
48. What happens in a first or trial lesson?
49. Do I need my own guitar to start, and what should I buy?
50. Can you prepare me/my child for graded exams, and up to what level?
51. How quickly will I be able to play a song?
52. What ages do you teach?
53. How do I book, and how soon can I start?
54. A short “about me” paragraph in your own words (we’ll polish it)
55. Anything you get asked all the time that isn’t covered above

Look, feel & the practical bits

Brand & photos

Essential — real photos and audio of you are what make a musician’s site come alive.

What we need to know Your answer
56. Do you have a logo and brand colours, or shall we design something?
57. Photos — you with your guitar, your teaching space, lesson/action shots (high-res, landscape)
58. Audio or video of you playing — even one short clip helps a lot
59. Existing website or social media (Instagram, YouTube, Facebook, TikTok)
60. Any wording you’ve used before (old site, flyers) to reuse or match in tone

How people book & get in touch

Essential

What we need to know Your answer
61. How enquiries should reach you: ☐ Website form ☐ Phone ☐ WhatsApp ☐ Online booking calendar
62. If booking — roughly when you’re free for trial slots
63. Response time you’re happy to promise (“replies within 24 hours”)
64. A small freebie to encourage enquiries (free 15-min chat, beginner chord-chart PDF)?

Your website address & accounts

Essential

What we need to know Your answer
65. Do you own a domain? If not, any preference? (e.g. enfieldguitarlessons.co.uk) — we register it (~£8/yr)
66. If you have a domain/site — who’s it with, and can you give access?
67. Business email on the new address, or keep an existing one?
68. Social media handles to link

Keeping it above board

Essential — a few quick confirmations so everything’s compliant and parents feel safe.

What we need to know Your answer
69. DBS confirmed (we’ll show a “DBS-checked” badge)
70. Your safeguarding approach for under-18s (e.g. visible space / parent present)
71. Public liability insurance confirmed
72. How you currently store student/parent details
73. Confirm all claims (qualifications, experience, results) are accurate

The essentials to get started

Essential

What we need to know Your answer
74. Confirmed package & setup fee (settled before the build starts)
75. Target go-live date or any deadline
76. Who signs off the content — just you, or anyone else?
77. Best way and times to reach you during the build

What we’ll handle for you

So you can see where the heavy lifting sits — these are ours, not yours:


Next step: send the form back whenever you’re ready — the Essential boxes are enough to begin, and the rest can follow over the first few days. Any questions at all, just ask.

Proud Site — Your Digital Presence, Amplified.

Your answers stay on your device until you copy or download them.